Earlier this week in picturesque Palm Beach, Max Mara along with mother-daughter duo Nicky Hilton Rothschild and Kathy Hilton, and The Daily Front Row hosted its second annual Palm Beach luncheon to celebrate the luxury brand’s latest Spring ’23 Collection. The event began with courtyard cocktails, featuring a Chandon Garden Spritz cart and a customized pink Jolly car by Hamptons Jollys – a perfect fit at Palm Beach’s “pink paradise”, The Colony Hotel. Both the signature spritz and Jolly car reflect the inspiration for this season’s collection – Riviera style. With pieces designed not just to be worn, but to be lived in, collection highlights include backless tanks, voluminous
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