The Fall 2023 Calvin Klein campaign has landed, with newly-minted brand faces Alexa Demie and Kid Cudi. The Euphoria actress and rapper are joining ambassadors Kendall Jenner, Jung Kook, and JENNIE across imagery shot by Inez & Vinoodh, as well as in individual video vignettes which will begin rolling out from online and IRL from today.
Demie, 32, is leading the Calvin Klein Underwear ads, bold and seductive in mostly black and white portraits by the photographer duo. Chart-topper Kid Cudi’s debut outing is fronting the Underwear and Jeans campaign, while Jenner makes a convincing case for the type of ’90s minimalism the brand once lead the charge on
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