“We’re Pivoting To A World Where It’s About Quality Content—And Print Is Definitely Part Of That!” BDG’s Emma Rosenblum On The Future Of Fashion Media

Warning….nostalgia: incoming! For those of a certain vintage, NYLON Magazine is reminiscent of aughts-era poster girls like cover stars Avril Lavigne, Cory Kennedy, and Gossip Girl actresses, as well as music issues created with MySpace (!). While the mag ceased print in 2017, when Bustle Digital Group acquired the brand two years later in 2019, it always intended to revive its pages. Alas, between the pandemic and what’s felt like an unrelenting struggle for traditional media in an increasingly-online world, timing didn’t feel quite right. But recently, amid industry news of layoffs and site closures, there’s also been a slowly-brewing, positive uptick thanks to a notable return of print

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