Sarah Jacoby Architect renovates a townhouse in Gowanus, Brooklyn, for “an imaginary client”

So often developer-led residential projects result in a predictable white box, but what could happen if the developer was also a bespoke client? A townhouse in Gowanus, Brooklyn, renovated by New York–based Sarah Jacoby Architect (SJA), offered a unique opportunity that strayed from the typical townhouse renovation and challenged a new developer to reimagine the client relationship. The developer, who lives nearby, purchased the townhome, intending to both transform the 2,962-square-foot space on a corner lot and to sell it. Unlike past renovations SJA had worked on, this project was a blank slate, giving Jacoby, as she described, “free rein” to design a house for “an imaginary client.” 

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