Technology company Apple has unveiled its latest Foster + Partners-designed store in the recently revamped Battersea Power Station in London, which features updated fixtures and furniture.
Set to open later today, Apple Battersea is the brand’s 40th UK store and represents an evolution in its retail design thinking with more of an emphasis placed on accessibility and sustainability.
“We developed this material palette and this fixture set that is really trying to align with like Apple’s goals,” said Bill Bergeron Mirsky, a global retail design lead at Apple.
“This material palette is new for us, it’s an evolution of the Apple Store,” he told Dezeen.
Apple Battersea opens today
Designed
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