French fashion designer Simon Jacquemus has opened a series of surrealist pop-up installations at London department store Selfridges, including a luxury-bag vending machine and a swimming-pool changing room.
Titled Le Bleu, the installation occupies a number of locations across the store, including its creative retail space The Corner Shop and the Old Selfridges Hotel, a former hotel space that is now being used as a pop-up venue.
The pop-up installations are located in and around Selfridges on Oxford Street
The Corner Shop, which functions as the installation’s main retail space, features pale blue tiles blanketed across its interior. In its window, a large transparent tube of toothpaste spills ribbons of
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