Sarah Faith is a content and values writer at activist travel company, Responsible Travel.
Only 40 to 60 Marsican brown bears are left in the world. All of them wander the wild mountains and ancient beech forests of central Italian Apennines.
A holiday there could hold the key to their salvation.
While the Marsican brown bears are not alone in their plight, there is hope. A recent study has shown European wildlife is fighting back, with populations across a range of species, from beavers to bison, golden jackals to grey wolves dramatically increasing since 1960.
Tourism that goes beyond leaving no trace can accelerate this recovery. It’s called nature-positive tourism and, contrary to
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