Travel literature is full of images and stories of men ascending Everest, launching surfboards into Pacific waves, mountain biking down rocky trails, and commanding yachts or safari vehicles.
But the travel industry knows what the average American does not. That is, women are statistically and actually much more likely to travel than men. The average U.S. traveler is a 47-year-old woman. And whether women travel with their partners, their families, friends, solo or in groups, 80% of all travel decisions are made by women.
To put it simply, women love to travel. And frankly, they seem to love it more than men.
While men might
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