This month, Coco Gauff is in a really good headspace. When talking about the upcoming US Open, the two-time Grand Slam singles champion reflects on last year, which she says was “a very stressful tournament.” Gauff was in the process of changing how she serves while competing, which just took a toll mentally. “I didn’t really get to enjoy [last year’s US Open] that much,” she says over Zoom. “This time around, I feel more comfortable in my game. So I’m hoping that I can have more fun.”
In an era where optimization is the obsession, Gauff says she’s taking a much more relaxed approach to her stats. It’s with that grounded and present attitude that made a partnership with smart ring brand Oura a natural fit. Today, she joins fellow American tennis player Taylor Fritz as the brand’s newest ambassadors, with campaigns highlighting their journeys on-and-off the court and Gauff showcasing her love of reading and family legacy as part of her evolution.
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