An Overproduced Day Display by an Industrial Designer’s “Stupid Engineering” Project

This amusingly overproduced Day Display is by New-Zealand-based Stupid Engineering. “Made of precision milled and bent 2mm aluminium, the Day Display is a Stupid solution to a stupid problem.””Wall mounted and in-keeping with Stupid Engineering’s brutalist approach to function and aesthetic, the Day Display is the right amount of simple not dumb.” Explains Ben, the industrial designer behind it: “Stupid Engineering started as a personal project during some downtime at my work. Setting myself the challenge of creating aesthetically pleasing, easily manufacturable objects that achieve a goal or function in the simplest/silliest/stupidest way possible.”